What is SEOAsist and how does it work?
Learn what SEOAsist does, what each module in the panel menu is for, and how the analysis → plan → execution → report loop fits together.
Open this screen in the panelSEOAsist is an automation tool that runs the SEO of your sites from one panel. It crawls your site, pulls in Google data, prioritises problems and opportunities, applies fixes through the channels you connect and reports on the result. It lets you do this work on a steady schedule without an agency or a stack of separate tools.
The loop: analysis → plan → execution → report
At the heart of SEOAsist is a four-step loop. Each step uses the output of the one before it.
| Step | What happens | Where in the panel |
|---|---|---|
| Analysis | Crawl, Search Console, PageSpeed, index, backlink, competitor and GEO data are scored across 7 dimensions; findings are ordered by impact × effort. | SEO Analysis on the site page |
| Plan | A 30/60/90-day action plan is generated from the findings. | SEO Analysis → Action plan |
| Execution | You create a workspace from the plan. Tasks are scheduled, and the approval mode decides what you are asked about. Fixes reach the site through a PR, Pixel, WordPress, Shopify or the Site API. | Workspaces |
| Report | Every week the site is re-analysed, a progress report is produced and sent to recipients. | Reports and workspace reports |
The loop repeats weekly: a new crawl brings new findings, the workspace offers them to you as proposals, and accepted ones are added to the plan.
The system works even without an apply channel. In that case you get each fix as a ready-made brief with the Generate AI prompt button and hand it to your own assistant or developer.
The panel menu: what each module does
The left menu is a map of your work. If you pick a site in the site picker at the top, every page is filtered to that site.
The menu has four groups: General, SEO, Content and Settings.
General
- Overview — Score, traffic, rankings and issues at a glance; arrange the cards as you like. Shareable reports and the weekly e-mail open from here too. Overview dashboard · Reports
- To do — Work waiting for approval, tasks and notifications. Tasks and approvals
- Assistant — The SEO assistant you chat with in the panel to get work done. Assistant
- Sites — Adding sites, Search Console & GA4, indexing, fix channels, Pixel and AI access. Adding a site
- Autopilot card (below the menu) — Autonomous SEO plan, approvals and weekly reports. Autopilot
SEO
- Health — Four tabs: Technical (issues found by the crawl, marking issues as intentional and auto-fixes), Speed (Core Web Vitals), Security (security scan and fix list) and Uptime (uptime, index and page-change monitoring). Technical audit · Uptime
- Keywords — Search Console queries, daily rank tracking and keyword research; competitor analysis on the Compare with competitors and Content gap tabs. Keywords · Competitors
- Backlinks — Backlink profile, toxic links and syncing. Backlink sync
- AI Visibility — Whether AI assistants such as ChatGPT, Gemini and Perplexity mention your brand. GEO and AI visibility
- Local SEO — Map rank grid, Google Business Profile and reviews; shown only for sites with a Business Profile connected. Local SEO
Content
- Content — Ideas, drafts, a content calendar and page updates. Content studio
- Social media — The Calendar, Studio (AI copy, brand visuals and video), Analytics and Ads tabs. Social media
Settings
- Profile — Account, organization, white label and API keys.
- Team and Notifications — Members, roles and notification channels. Team and notifications
- Integrations — Google, DataForSEO, GitHub, Cloudflare, data sources and AI assistant connections. Connecting Search Console
- AI — The SEOAsist AI included in your plan and your own provider keys. AI models
- Social accounts — Facebook, Instagram, WhatsApp, YouTube and LinkedIn connections, Meta apps, the brand kit and social automation. Meta and Instagram
- Billing — Plan, usage and payments. Plans and quotas
- Ledger — A record of the work done and the coefficients.
- Reports and Business finder (a prospect list from Google Places) also open from the top of the Settings page. Business finder
Where the data comes from
- Our own crawl: SEOAsist walks the pages of your site and works out technical issues and the health score. Enabled sites are re-crawled automatically every week.
- Google: Search Console provides clicks, impressions and queries; GA4 provides sessions and conversions.
- Free data sources: Search Console positions, Google suggestions, competitor sitemap crawls and Bing Webmaster backlinks. Your own DataForSEO account can replace them per data type for fuller data. Data sources
- AI: Summaries, suggestions and content use SEOAsist AI, which is included in your plan, or your own API keys.
FAQ
Does SEOAsist change my site on its own?
Only if you have connected an apply channel and the workspace's approval mode allows it. In the default setup, code and publishing tasks wait for your approval, and PRs never write straight to the main branch.
Can I manage several sites in one account?
Yes. The number of sites depends on your plan; see Plans and quotas.
Related articles
- Setup wizard: get SEOAsist ready in 5 stepsThe five steps of the first-run setup wizard: site, Google, apply channel, notifications and goals. What to choose in each step and where to change it later.
- Your first 15 minutes after signing up: a checklistA practical, in-order list of what to do right after signing up: setup, the first crawl, the score, the analysis, technical issues, keyword tracking and approvals.
- SEO analysis: score, findings, plan, share link and PDFHow to read the per-site SEO Analysis page, use the prioritised findings, turn the 30/60/90-day plan into a workspace, and share the analysis as a link or PDF.
- Create a workspace: goal, pace, channels and approvalSet a goal for a site and build an automatic 30/60/90-day SEO plan, create drafts for every goal at once, then review and start them.